Early Bird

Why you should bookmark Brand Central

MSU Denver’s new and improved communication-support webpage makes consistent brand use a snap.

By Lindsey Coulter

August 14, 2019

Have you visited Brand Central lately? MSU Denver’s Strategy, Marketing and Communications team recently gave the site a new look and even more helpful features.

In addition to learning how you can become Brand Certified, find helpful, easy-to-implement tips and recommendations on correct and consistent use of the Metropolitan State University of Denver brand –and much more.

Brand Central is the place to go for information about University communications and MSU Denver’s brand identity, including info on:

• The preferred University name (hint, it’s not Metro State)
• Correct use of the University’s logos and seal
• MSU Denver’s specific brand colors
• Our preferred typography

The site is also a great place for tips and tools for keeping your University communications on-brand. Visit Brand Central to find MSU Denver-branded templates for:

• Website design
• Email signatures
• PowerPoint templates

If you’re responsible for or interested in promoting your office or department, Brand Central is a fantastic resource. You can find:

• Tips for developing consistent, on-brand web content and adhering to our editorial style
• Social-media standards
• More info on ordering branded stationery and business cards
• A guide for ordering promotional items

If you have additional branding questions or ideas, please contact the Strategy, Marketing and Communication branch.